The Cotton On Foundation is the Cotton On Group’s philanthropic arm, funding projects in Australia and overseas through a unique partnership with customers and employees. The Foundation partners with communities to provide long term opportunities across education, health, sustainability and infrastructure. They do this buy selling a range of special Cotton On Foundation products in over 1,000 Cotton On Group stores globally, and all of the proceeds go back to the foundation to support those most in need.

The icing on the cake is that customers buying the bottles of water can feel doubly proud of their contribution. Not only is the water purchased making a huge difference to communities in Southern Uganda, the bottle is has been made biodegradable using Reverte.